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Blog — "etsy shop"

Bold Colors Paired in Simple Ways

Heidi Shenk "cards" "design" "etsy shop"

Over the years there is one thing that many paper lovers will acquire, and that is overabundance of the thing we love. It would be a lie if I were to say that I don't have paper spilling out of drawers and taking over my studio. Paper can be inspiring. Sometimes I need to buy new paper in order to get my creativity going again. However, the result can be too much paper.

Last weekend, I spent part of the morning reorganizing my drawers full of paper when I suddenly thought of a fun way to both minimize my stock in paper and provide an economical set of correspondence for my customers. I paired bright colored card stock with contrasting envelopes. I cut flat note cards from light-weight 80lb card stock and printed each card with a handwritten hello. The end result? Bright, fun, and bold flat notes for the economically minded. Right now there are three limited edition sets of 8 flat notes available in the shop, and each set is only $10. And I have a few more color combos in mind. These cards would be perfect for a simple note to a friend-- nothing too fancy, but a blast of color to brighten someone's day.


I think I'll even start using these for myself to send a little cheer to my family and friends. Sometimes the simplicity of color is all that we need.

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An Update

Heidi Shenk "cards" "design" "etsy shop"

I've been trying to do better with updating this dear old blog more frequently. I was a self-proclaimed success after a post on Monday and Tuesday. Two days in a row-- success indeed! I've also been super busy with new designs and trying to get them into the shop. I spent a larger portion of last weekend printing, editing, and photographing some of my latest cards. I feel as though I've had a plethora of creative ideas, but having the time to get the final product into the shop has been a challenge. In addition, to a few new items that I wanted to share today, I have some new holiday cards and Thanksgiving cards that will soon be listed as well. But for now, I'll share with you some of my newest favorites.


My latest anniversary card may or may not be from similar personal experience.


I love the fine print on this one. Not going to lie-- I may have felt a little old this year on my birthday. Only one year away from the big 3-0 is kind of crazy!


A few people suggested that I make some fun cards with no occasion in mind. This is one of my favorites as a result of that suggestion.


I love the simplicity of this love card. Reminds me of those grade school crushes.

What creative endeavors have you been working on lately?

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Halloween Cards

Heidi Shenk "cards" "etsy shop" "Halloween"

It is hard to believe that September is here with fall just around the corner! Fall is by far my favorite season. The humidity of the summer finally leaves, yet the temperatures are pretty much perfect. With beautiful days in the 70s that usually last through October and sometimes even into November, it is hard to complain. That being said, it is time, my friends. Time to prepare for Halloween because it will be here before we know it. So I present to you, three new Halloween cards.

I may be a super dork, but I can't stop laughing at this super ultra hip ghost. He kind of reminds me of Joe Cool if you know what I mean.


And when it comes to this candy corn card, I'm speaking from experience here. I seem to OD on the stuff every single year despite the fact that I hate it. So disgusting, but I just can't stop!


And seriously, it was just too hard for me to pass up this one. Let's face it, there are people that call their significant other "boo" and they need cards, people! They need cards! (If I was really sitting there telling you this in person, I would have said that Jerry Seinfeld-like. Also, I almost typed Jerry Springer instead. That would have been interesting. Ooops.) Plus, who could resist a girl ghost with long eyelashes? You have to look closely, but they are there!


And those, my friends, are my new Halloween cards. Enjoy.

Are you thinking about Halloween yet? Or am I the only one?


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The New Birthday Card Line

Heidi Shenk "birthday" "cards" "etsy shop"

I've been hard at work and am finally able to say that the new birthday card line I've been alluding to for a while now is finally finished! In total, there are twelve new birthday cards that are based upon the twelve zodiac signs, each with their respective constellation (yes, I created each constellation-- holy cow that was quite an endeavor). They feature a textured looking navy background and some yellow and orange highlights.

After much research, I decided to dive into this project because it seemed that there was a bit of niche for such an item. And I have to say that after checking out the scene, there are not many cards of this sort that feature the constellation rather than a zodiac symbol or picture. And I am also happy to say that so far they have received many compliments in the few days that they have been launched. It seems that the Virgo and Libra cards are the most popular at the moment, as we are currently in the midst of those birthdays. (I myself happen to be have a birthday right on the Virgo/Libra cusp.)

Needless to say, here is a peek at a few of the cards in the new line which you can now find in my shop.

I really love how the full line turned out. You check out the full line in the Birthday Cards section of my shop.

Have you been working on any new projects lately?

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New Items (Sort of)

Heidi Shenk "etsy shop"

I've got some new shop items to share with you guys on this lovely Saturday morning. Oh wait, but they're not new, they just look new. Remember when I shared these beauties and I explained that I was trying to revamp my shop? Well I spent an entire afternoon shooting product photos for some listings that were in desperate need of a facelift. There are still many, many more that need the same treatment, but it'll have to wait for another day. A day in which I have some more natural light instead of these gray clouds.

Remember these pretty personalized note cards?
Or this fun rainy day set?
I love the colors of these, but had totally forgotten about them.
Such a summery color scheme.
Gotta love the arts and crafts look.
I know you remember all of these designs. Oh wait, you don't? That's ok. It's probably because their photos were crap and made them pretty forgettable. Well now that they look pretty, all is better. Instead of them looking like bad products just because of the photos, they now look pretty fabulous, which if I have to say so myself these bad boys are all super duper fabulous. Toot my own horn much?

Needless to say, I've been putting in a lot of hard work with my shop and it seems to be paying off a little as well. Have you been making any big changes in your shop or blog lately?

Now enjoy your lovely weekend while I skeedaddle up to Jersey City for a wedding!

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