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Introducing the New Neon Line

Heidi Shenk "etsy shop"

Last week, I introduced a new line of notebooks to my shop. I also had been talking about a new line of cards that I had been working on. I've had a lot of ideas in this little head of mine long before the school year ended and it's pretty awesome to finally see these ideas turn into the physical thing.

Lately we've been seeing a lot of throwbacks to my childhood and neon is one of those things. At first, I was hesitant to go back to what I'd already lived through. Then, the mistake happened. I ordered a pink tee online that I thought was just pink. It even looked pink on the website. But when it arrived in was neon pink. At first, I freaked out. Then I just decided to roll with it and finally embrace my second grade self again. With embracing that second grade self, I was inspired by this new neon line.
Bold black printed on beautifully thick white card stock complimented by neon envelopes of purple, pink, and green. These cards are bold and sassy in both color and wording. They're just fun! And I think that fully embraces that second grade me.

What do you think of the new neon line? Are you embracing the throwback to neon like I am?

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